Views are an important YouTube metric, but they’re not the most important metric. Watch time overviews give a much more accurate picture of how engaged your viewers are with your videos. In fact, it’s often better to prioritize increasing your video’s watch time rather than focusing on getting more views.
How Do You Know If You Have Fake Views?
YouTube is very strict about what counts as a view. A view is considered valid only when someone watches a video for at least 30 seconds. Views are counted on each unique device that plays a video. This includes desktop computers, laptops, tablets, and mobile devices. YouTube will also freeze a video’s view count when they detect any suspicious activity. This is done to prevent bots from skewing the numbers.
In order to qualify as a view, a user must click the play button on the video and stay on YouTube for at least 30 seconds. The video must be embedded and must not be hidden behind other media or ads. It must also be viewed from a valid IP address or user account. YouTube does not share the nitty-gritty details of how they measure views because they want to make sure that all views are legitimate.
However, you may notice that your video’s view count on the video watch page and in search fluctuates. This is because YouTube uses different metrics to estimate potential views. This can be confusing for brands that are trying to track their growth. youtube views